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Content & community

Social Media Marketing in Singapore & Malaysia

A full-service social media marketing agency specializing in strategic content creation, short-form video production, founder branding, and active community management across Meta, TikTok, and Xiaohongshu (Red Book).

direction

What We Do

Meaningful content.
Engaged communities. Measurable results

We combine trend-driven short-form video, platform-native copy, and proactive community engagement to turn passive viewers into active brand advocates across Singapore, Malaysia, and regional markets.

WHAT'S INCLUDED

Channel Strategy & Content Pillars

Develop tailored multi-channel content strategies, brand tone of voice, and pillar frameworks that resonate with your target demographics.

Monthly Content Calendars & Asset Creation

Continuous content planning, graphic design, motion graphics, and copywriting delivered in monthly calendars for seamless approval workflows.

Short-Form Video Production (Reels, TikTok, XHS)

End-to-end video production including scripting, filming, visual hooks, and editing optimized for the TikTok, IG Reels, and Xiaohongshu algorithms.

Community Management & KOC Seeding

Active engagement, direct message responses, comment moderation, and Key Opinion Consumer (KOC) seeding to build real audience trust.

Personal Branding for Founders & Executives

Position C-suite leaders and founders as industry authorities through executive storytelling, thought leadership content, and LinkedIn/social management.

Social Analytics & Monthly Insights Reporting

In-depth performance tracking, audience engagement analysis, and content iteration metrics to continuously optimize organic reach and ROI.

Platforms We Run

Native on every channel that matters.

Channel

Meta (Instagram & Facebook)

Build end-to-end brand awareness through high-converting Reels, feed posts, and interactive Stories designed to guide audiences from discovery to conversion.

Channel

Tiktok

Native, short-form video strategy engineered for the For You Page (FYP), combining viral hooks, trending audio, and creator collaborations.

Channel

Xiaohongshu (Little Red Book)

Specialized Chinese social media marketing, including localized Mandarin content creation, KOC seeding, and search-focused product positioning.

Past work

Always-on programs
across Meta, TikTok & Xiaohongshu.

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How We Do

A four-step process,
repeated relentlessly.

01

Audit

Channel performance audit, competitor benchmark analysis, and target audience content preference mapping.

02

Plan

Content pillar definition, visual style direction, and a rolling 90-day multi-channel social content calendar.

03

Produce

Batch shoot days, short-form video editing (Reels/TikTok/XHS), graphic design, and platform-native copywriting.

04

Optimise

​Proactive community management, weekly engagement tracking, creative iteration, and monthly performance reporting.

Outcomes

Numbers our clients actually feel.

+312%

Average follower growth in six months

5.8%

Median engagement rate on short-form

3 wks

From kickoff to a working strategy

FAQs

Common questions,
answered upfront.

Next Service

Performance Marketing

Ready When You Are

Let's build the next chapter of your brand.

Tell us about your business. We'll come back in 48 hours with a point of view and a plan — no pitch deck required.

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